Make it feel like magic.
Then make it work.
Hands-on AI for SMEs and early-stage founders. I help you cut through the tool jungle, choose the right few tools and wire them together, so you can focus on the work that actually moves the business. You build something real in your first session. Then we turn it into a pilot inside your company.
AI doesn't replace you. You use it. The fastest way to feel that is not a lecture. It's making something and realizing you just did.
Trusted by teams at
Four steps from curious to a working pilot.
Play
Build something real. No theory. Nobody calls it AI yet.
Reveal
Wait — that was AI.
Reframe
It didn't replace you. You made it. It's a tool.
Apply
Map it to your real work and ship a small pilot.
Five ways to work together.
Keynotes and talks
The friendly demystifier on stage. 25 to 90 minutes, always with a live build. The room watches something real get made, then finds out what just happened.
Workshops
The Klarspel Method, run live with your team. Half a day or a full day. Every single person builds something that works.
Done-with-me pilots
Your first real AI use case, built together. Two to six weeks, fixed price, scoped in a discovery call: we cut through the tool jungle, recommend what fits how you work, wire connectors, APIs and agents so your daily tools stay in sync, and ship a working assistant on your own data.
AI Visibility
A short sprint so SME and founder-led brands get found, and described correctly, in ChatGPT, Copilot, Gemini, Claude, Perplexity and Google. Two to three weeks: baseline, gaps, fix list, writer-ready briefs. Classic SEO sits underneath. You keep writing; we make sure the answers point to you.
Klarspel Partner
A steady hand while adoption grows. Monthly build session, async access, quarterly check-in. I help set priorities, choose the right tools and keep the stack working. Not a subscription you forget about.
The Article 4 deadline, plainly explained.
Article 4 of the EU AI Act is the AI-literacy rule. It has been in force since February 2025, and national enforcement starts August 2, 2026. It doesn't force you to buy a course. It obliges you to make sure the people using AI in your business actually understand what they're using. Our German and Swedish workshops leave you with exactly that, plus the participation records to show for it.
Many projects may also qualify for co-funding, with up to 80% in Germany (BAFA, through 2026) and around 40% in Sweden (affärsutvecklingscheckar). Ask on a discovery call whether yours does.
Get in touch
Meet Ingmar
Credentials of Ingmar Bertram
- MBA, University of Illinois, Urbana-Champaign
- Former COO, kursfinder.de (Keystone Education Group)
- Senior Advisor, FTI Consulting
- AI Lead, Science Park Gotland
Ingmar also consults through GLG, AlphaSights and other expert networks.
Let's make something.
Tell us a bit about your team. We'll come back with a talk, a workshop or a pilot, whichever fits a founder who needs the week to get lighter, not busier.
Or write directly to hello@klarspel.com
Or book a call